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Consumer Research
To decide what product to create for my consumer I need to research what issues new parents face and what can fix that. I have decided to focus on parents of human babies, although I did briefly consider think about exploring pet or plant parents. I also spoke to a parent who experienced postnatal depression…
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27.2 Art Direction
Art direction intro – Kalina Pulit Art direction is about communication, its about building a particular aesthetic for a purpose. You present content to a group of people by creating a communication-based experience. Illustrators often work with art directors even if I don’t pursue it as a discipline. I should consider: how does my illustration…
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Prop Research
A Prop is any item or object that is used to help create a scene, support a visual concept or message, or add to the overall mood of a photograph. Props add visual depth to a photograph and will be essential for photographing my packaging. It will add context to my photograph and strengthen the…
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Photography preparation
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Packaging development
This is how I developed my design/illustrations for the packaging. These are the initial ideas as seen in earlier sections of my blog I attempted to trace a photo I took of my cardboard net but it didn’t work so I used templatemaker.nl to make one with the correct measurements and it worked much better…
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23.2 Studio Coaching – making prototypes
I started to decide on the measurements of my packaging after creating the basis for design. Initially I created a paper test without thinking of measurements. I then decided what I could use as a pretend product I used those measurements to form the final sizing. I took pictures of this and made mock ups…
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20.2 Lab Studio – product development
This is another lesson I did at home. I chose to focus on the connection of water and new parents housing little creatures/ nurturing and growth. I chose to depict imagery of an adult creature with a little creature/ human to display family and home. In this one, the water houses several creatures but the…
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13.02 Lab Studio – Consumer Profile
I did this class at home because I was still doing the Layered Worlds project so this is my catch up work. Semiotics is a new word to me, despite doing product and packaging design before. But in essence, it is about how meaning is created and shared through imagery. Communicating ideas is big with…
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A new project..
I wasn’t in for the briefing of the new project because I was working on submitting the VPEP project. Anyways, I suddenly felt a bit neurotic so at 2am Ive decided to watch the briefing and make notes. I then wrote that up into a checklist. So i can keep track if I am meeting…