This is another lesson I did at home. I chose to focus on the connection of water and new parents housing little creatures/ nurturing and growth. I chose to depict imagery of an adult creature with a little creature/ human to display family and home.

In this one, the water houses several creatures but the connection to new parents isn’t the humans’ familial connection but instead just the creatures in the sea being the new parents.

In this I showed the parallel nature of both the water and the parent housing the little one. In this instance, the rock pond (water) houses the orange fish and the beach house, owned by the parent, houses the baby. They are also in the water as another connection

This is the home of the humans and the fish have home in it too.

This is what our prompt was for the product design.

Before you begin designing, it’s useful to know what product you are packaging.
Using one connection/idea/key word from your mind map as a starting point (it can be the same one as earlier or a different one), draw three ideas for a product. This product can be practical or fantastical – there are no limits!
Remember your focus is on packaging design not product design. These sketches are only to help catalyse an idea for your packaging.

I didn’t spend a lot of time on the product because it wasn’t the main focus of my work. I wanted to make it slightly magical because a product like this can’t truly exist and that meant I could play around with whimsical concepts for packaging. After the product creation, I started to develop the designs for packaging. I chose the shallow box because even though I could have used a standard box, I wanted to create an experience for my target audience. It reminded me of PR packages that celebrities receive. You open the box like a treasure box and all the focus is centred around the product. This is how I want my consumers to feel, as if they’re special and important by getting to open a special box, humans find delight in the small things.

For a bit I focused on the inside of the packaging because I knew I’d want to photograph the experience. It would have tissue paper shreds that made the product fluffy. But my issue was that I wasn’t focussing on developing the actual illustration of the box.

As I started to consider the net, I began to think about the illustration more. I thought about how the image looks when the box is folded and how the little pictures interact with each other on a 3D plane.